Olekka

Last Updated: April 2026

Welcome to Olekka (“we,” “our,” or “us”).
This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our platform, including our website, mobile applications, and related services (collectively, the “Platform”).

By using Olekka, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect the following categories of information:

a. Personal Information

Name
Email address
Phone number
Account credentials

b. Usage Data

Browsing activity within the app
Search queries
Click behavior and interactions
Preferences and saved items

c. Device & Technical Information

IP address
Device type and model
Operating system
App version
Device identifiers

d. Location Information

Approximate location based on IP address
(We do not collect precise GPS location unless explicitly permitted)

e. Cookies & Tracking Technologies

We use cookies, SDKs, and similar technologies to:

Improve user experience
Analyze usage patterns
Personalize content and recommendations
Measure advertising performance

2. How We Use Your Information

We use your information to:

Provide and operate the Platform
Personalize fashion recommendations using AI
Improve product discovery and user experience
Communicate with you (email, SMS, notifications)
Show relevant advertisements and sponsored content
Track affiliate links and commissions
Detect fraud, abuse, or security issues
Comply with legal obligations

3. Personalization and AI

Olekka uses artificial intelligence and machine learning to:

Analyze your preferences and behavior
Recommend fashion products tailored to your style
Continuously improve recommendations

These processes may involve automated decision-making but do not have legal or similarly significant effects on users.

4. How We Share Your Information

We may share your data with:

a. Service Providers

Cloud hosting providers
Analytics services (e.g., app analytics tools)
Communication providers (email/SMS services)

b. Advertising & Analytics Partners

Ad networks
Attribution and tracking platforms

c. Affiliate Partners

When you click on a product, you may be redirected to third-party websites.
These platforms may track activity to attribute commissions.

d. Legal Authorities

If required by law, regulation, or legal process.

5. Third-Party Services

Olekka aggregates products from third-party platforms.

Purchases occur on external websites
We are not responsible for their privacy practices
We recommend reviewing their policies before making transactions

6. Data Retention

We retain your information:

As long as your account is active
As necessary to provide services
To comply with legal obligations

We may delete or anonymize data when it is no longer required.

7. Your Rights and Choices

You have the right to:

Access your personal data
Correct inaccurate information
Request deletion of your account and data
Opt out of marketing communications
Disable personalized recommendations (where available)

To exercise your rights, contact: support@olekka.com

8. Account Deletion

You may request account deletion at any time by:

Contacting support, or
Using in-app account deletion (if available)

Upon deletion:

Your personal data will be removed or anonymized
Some data may be retained for legal or security purposes

9. Children’s Privacy

Olekka is not intended for children under 13 years of age.

We do not knowingly collect personal data from children under 13.
If we become aware of such data, we will delete it promptly.

Users between 13 and 18 must use the Platform under parental or guardian supervision.

10. Data Security

We implement reasonable technical and organizational measures to protect your data, including:

Secure servers
Access controls
Encryption where applicable

However, no system is completely secure.

11. International Data Transfers

Your data may be processed and stored in locations outside your country, including India.

By using the Platform, you consent to such transfers.

12. Cookies and Tracking Choices

You can:

Disable cookies through your browser settings
Limit tracking via device settings
Opt out of certain advertising features

Note: Disabling tracking may affect functionality.

13. Changes to This Policy

We may update this Privacy Policy from time to time.

Updates will be posted with a revised “Last Updated” date.
Continued use of the Platform means you accept the changes.

14. Contact Us

If you have questions or requests regarding this Privacy Policy, contact:

Email: support@olekka.com